Email remains one of the most reliable and cost-effective ways to communicate with customers. Done well, it can build loyalty, strengthen relationships, and generate measurable results. Done poorly, it risks disengagement and wasted resources.
The Email Marketing course shows how to plan and deliver effective campaigns from start to finish. Learners are guided through key areas such as email strategy, design, automation, legislation, and performance optimisation. The course also looks at testing and refinement, ensuring that every campaign can be improved over time.
As a self-guided programme, participants are encouraged to work steadily through the modules, applying ideas to their own business context. A final exam confirms understanding, meaning those who complete the course can approach email marketing with professionalism and confidence.
Format: 4 modules | 11 hours total | Self-guided online learning | Final exam included | 12 months’ access.
This is a self guided course. Please email eimear@dublinchamber.ie to book